Someone looking for a roofer, an electrician or a renovation firm has three questions: do they work where I live, do they do what I need, and is the work clean. All three answers fit into one well-built page and a gallery of completed projects.
Project photos are worth every argument
It is the most effective lever in this sector and the most neglected. A company that regularly publishes its projects, with a before-and-after and two lines of description, immediately stands out from competitors showing three stock images.
- Photograph systematically: before, during, after. A recent phone is enough.
- Two lines of context per project: type of work, town, duration. Those details are what place you in local searches.
- Ask the client's permission before publishing, especially inside a home.
- Compress the images: an unoptimised site photo weighs several megabytes and drives away visitors on mobile data.
Service areas: be specific
"We work throughout Luxembourg" places you in no local search. Naming the towns where you actually work (Esch-sur-Alzette, Differdange, Dudelange, Bettembourg, Ettelbruck) answers the visitor's question and makes you visible on searches combining your trade and their town.
Turning a visit into a quote request
01Phone number always visible
The first channelIn this sector most contacts happen by call. The number must be clickable and present on every screen.
02A short quote form
Outside working hoursType of work, town, desired timing, contact details, the option to attach a photo. Five fields, not fifteen.
03A stated response time
Trust"Reply within 48 working hours" reduces uncertainty and increases the contact rate.
04Proof of seriousness
ReassuranceBusiness authorisation, insurance, certifications, years in business. These lift a real doubt for private clients.
Everything happens on the phone
Visitors in this sector browse from a site, a van or a sofa, often on mobile data. A heavy site loses half of them before it appears. So we start from the mobile version: text readable without zooming, buttons reachable with a thumb, compressed images, no animation that delays display.
- Mobile display target
- < 2 s
- To call
- 1 tap
- Quote form
- 5 fields
A website for your company
Tell us your trade, your service areas and the type of client you work for: we come back with a costed proposal.
Request a quoteFrequently asked questions
Between €2,500 and €5,000 for a complete site with a project gallery, service areas and a quote form. A simpler one-page presence is possible from around €1,500.
Word of mouth brings contacts, but the person receiving your name almost always checks online. Without a site they find nothing, or worse, they find a competitor. The site's first job is to confirm the recommendation.
Yes, it is built in. Adding a project with photos and two lines of text has to take five minutes from a phone, otherwise nobody does it.
Rarely firm prices, since every job differs. Indicating orders of magnitude or examples of completed budgets does, however, filter out off-target enquiries effectively.
Yes, and it is an underrated use in this sector. A "we're hiring" page with the roles, the conditions and team photos often gets more visits than the service pages.
Let us talk about your project
A 30-minute call is enough to define the scope, the budget and the schedule. You leave with a written estimate, no strings attached.
Based in Luxembourg, we work across the whole Grand Duchy.
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